Digital Marketing for Coaches

I’ve spent over two decades in tech building websites and web apps. I’ve also been a teacher and mentor and I have a soft spot for educators and coaches.

I’m excited to announce that I am now focusing my expertise on helping coaches grow their business. I do that through offering website coaching, accountability, digital marketing, and hands-on implementation.

I’m approaching this from a different perspective than a digital marketing agency would. You can expect a mix of 1:1 coaching, consulting, and done-with-you services.

You can read more about my Digital growth coaching program.

How Digital Marketing helps with growing your coaching business

Coaches ignite change, inspire growth, and empower individuals and businesses. However, reaching the right audience can be a struggle.

Whether you are just starting out or you want to grow your existing coaching practice, there are a few digital assets that can greatly help with that:

  • Your Main Website: it is your digital home, a place to show your expertise, structure your content, and educate your prospects
  • Content Marketing: publish relevant content consistently. This will automatically take care of the SEO, and visibility
  • Social Media and Community: repurpose your content and engage with potential clients to build relationships and brand awareness
  • Email Marketing: keep your audience engaged with newsletters, nurture them with email courses

By focusing on these key areas, you can grow your coaching business.

There is no magic bullet and you can definitely start without a website.

But, a simple and conversion-oriented website will help!

It can attract, nurture, and convert the right coaching clients. With a straightforward marketing and content strategy, your website will become a lead generating machine.

I would suggest to create a very short list of things you will work on each week, do that, and then check results. If you would like a clear roadmap and 1:1 coaching for your coaching business, you can book a free call with me below.